LB
DIGITAL SYSTEMS
Boost your presence
Marketing, Digital Creations, Consulting since 2006
THE EXPERTISE YOU ARE SEEKING
The conductor of your projects
Lilian Barbier
I lead your digital transition or overhaul projects, and implement innovations to create euphonious marketing and business levers.
I ensure that the design or selection of digital communication, online sales, or data management tools forms a cohesive ecosystem tailored to your brand. I take into consideration your unique identity and needs, and translate them adeptly through the pragmatic implementation of tools designed to assist you promptly in achieving your marketing and business objectives.
GENERATE NEW IDEAS, FIND SOLUTIONS TOGETHER
Brand identity
Art applied to screens
Strategy
4PS, 4PT, SWOT, 4C... Mind over matter
Digital Marketing
Inbound and Outbound - SEO
Web development
Showcase sites, e-business solutions: let the specialists debate and decide!
Photography - Video
You'd be nothing without them
Web Design
The part that everyone has an opinion on
SKILLS
- Branding - 100%.
- Design - 100%.
- 100% Web Dev
- CONTENT PRODUCTION - 100%.
- Marketing Automation - 100%.
- SEO - 100%.
DESIGN - DEV
- Responsive Websites : Full custom Php, WordPress, Elementor, Divi, Yootheme builders
- e-business: Shopify, Magento, Prestashop, Woocommerce
- 3D products, augmented reality
- Android, Apple apps
- Data management
- RGPD and compliance
PROJECT MANAGEMENT
- Marketing and communications program follow-up
- Specification and scoping
- AGILE Methods
- CRM and database monitoring
- Outsourced marketing function
COUNSULTING
- Brand image audit
- Strategic positioning
- Brand architecture
- Public relations consulting
- Interviews, organization of round tables
- Courses and training
- Creating names and signatures
CONTENT STRATEGY
- Presence strategy
- Story telling
- Content production (photos, videos, motion design, writing)
- Community management
PRO TOOLS
- Extranet production
- Intranet production
- CRM: technical and functional
- Custom BtoB applications
CUSTOMERS ACQUISITION
- SEO: audit, keyword positioning, netlinking
- SEA: Google Ads, Facebook Ads, LinkedIn Ads
- BtoB: lead management and marketing automation
- Audience management
%
Engagement rate
%
Traffic
%
Conversion
Exaggerations?
RECENT WORK
Clients Feedback
"Lilian has solid skills in designing and producing a digital strategy. He's a thoughtful, intelligent person with a sense of teamwork and the ability to reconcile image and business sense with a pragmatic budgetary approach."
"Lilian is a proactive person who really gets involved in his work. He has carried out projects that are as diverse as they are successful, with great creativity!"
"I've had the opportunity to work with Lilian on several projects, notably within our various Champagne houses such as Canard-Duchêne, Thiénot and Marie Stuart. On several occasions, he has demonstrated his mastery of digital tools and their evolution. Lilian also has an excellent ability to understand the challenges of a brand as a whole, and to deploy the defined marketing strategy across all digital media. He has also demonstrated real autonomy in his mission. Lilian, when he worked for us, was always highly motivated, curious and full of proposals."
REFERENCES
Tell me about your project
